Start in 91 British towns, grow into 20 countries

Every town and country in Business Baron: open in one of 91 British towns, then trade abroad in 20 countries, each with its own tax, wages and risk.

Regions

• London: The biggest market in Europe. Huge demand, the highest wages and rents in the UK, and the fiercest competition.
• South East: Affluent commuter belt with strong spending power and high costs.
• East of England: Science corridor around Cambridge, agriculture and logistics hubs.
• South West: Tourism, food and a thriving Bristol tech scene. Best five-year survival in the UK.
• West Midlands: Manufacturing heartland with Birmingham at its centre. Lowest five-year survival rate.
• East Midlands: Logistics golden triangle, manufacturing and lower costs.
• North West: Manchester and Liverpool drive media, tech, retail and a big night-time economy.
• Yorkshire and the Humber: Leeds financial services, Sheffield engineering, tourism in York and the Dales.
• North East: Low costs, loyal workforces and wage growth catching up fast.
• Scotland: Different income tax bands, Small Business Bonus rates relief, energy, tourism and finance.
• Wales: Supportive business environment, Welsh business rates and Land Transaction Tax.
• Northern Ireland: Dual access to UK and EU goods markets under the Windsor Framework, tight labour market.

Countries

Ireland, France, Germany, Netherlands, Spain, Italy, Poland, Sweden, Switzerland, United States, Canada, United Arab Emirates, Singapore, Hong Kong, China, India, Japan, Russia, Argentina, Australia