Business Baron

Local Newspaper

Local Newspaper: News, adverts and notices. Readers buy the paper, but advertisers pay for it, and the local advertisers are the customers you have to keep…

News, adverts and notices. Report the town and sell the space around it.

Readers buy the paper, but advertisers pay for it, and the local advertisers are the customers you have to keep every month. Classified advertising, which once funded the whole newsroom, went to the internet from the mid 2000s and is not coming back. Print and delivery are a real cost of sales, so circulation falling faster than the print run is what closes a title.

Setup costs
£30,000 to £150,000
Competition
Medium
Category
Creative & Media

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