Eighteen Months to the Crash
Eighteen Months to the Crash. A software company in London in January 1999. Money is being thrown at anything with a domain name. In March 2001 it stops, all…
Eyeballs now. Profits later.
A software company in London in January 1999. Money is being thrown at anything with a domain name. In March 2001 it stops, all at once.
- Starts
- January 1999
- Length
- three years
- Difficulty
- Medium
- Scored on
- Reach £1,200,000 of annual sales
- Business
- Software (SaaS)
Related scenarios
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- Black Wednesday: Fifteen per cent. By lunchtime.
- The Superstore Opens: Free parking. Open till eight.
- October 2008: The phone stops. That is the whole thing.