Business Baron

Satellite Television

Satellite Television: Dishes, subscriptions and the rights to the big match. Sky launches in February 1989 from a Luxembourg satellite, and a rival consortium…

Dishes, subscriptions and the rights to the big match. Put a dish on every house that wants more than four channels.

Sky launches in February 1989 from a Luxembourg satellite, and a rival consortium launches its own service the next year. The two lose money so fast that they merge in November 1990. The business is subscriptions, a dish on the wall and exclusive rights, and once the Premier League is bought in 1992 the subscribers follow. The regulator licenses the channels and watches the prices.

Setup costs
£20,000,000 to £200,000,000
Competition
Low
Category
Media & Broadcasting

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